Friday, March 14, 2014

VW Group, Led By Porsche, Aiming For 10 Million In Sales By Year’s End

Porsche-911-991-Targa-01

Volkswagen Group's goal of selling 10 million units annually may come as soon as the end of 2014, with Porsche leading the way in operating profitability.

Automotive News reports the target, originally set for 2018, is on-track to come this year, according to CEO Martin Winterkorn. The group sold 9.72 million units last year, beating General Motors to become the world's second-largest automaker.

Fueling the growth are rising volumes in Europe and China, and introductions of over 100 models between now and the end of 2015, including new and updated SUVs for Volkswagen and Porsche.

Speaking of Porsche, the premium sports car brand's profit earnings tripled to 2.58 billion euro last year, while those of VW and Audi fell to 2.89 billion and 5.03 billion, respectively. Overall revenue for Porsche totaled 14.3 billion euro on sales of 155,000 units worldwide.



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