Thursday, March 6, 2014

VW Considering Larger Pickup For U.S. Market

2013-Volkswagen-Amarok-Canyon-07

The Amarok may not be coming to the United States, but depending on the success of the General Motors' twin midsize pickups, Volkswagen may re-enter the light-duty truck market with a product more suited to a U.S. audience.

Autoblog reports VW is mulling over the idea of bringing a truck to the U.S. market, though it may not be the Amarok popular around the world, according to VW Group head of powertrain development Dr. Heinz-Jakob Neußer:

We are just reworking our truck strategy, and this is part of thinking about it. But the Amarok fits not very well to the efforts of the market.

Speculation around the VW U.S. pickup include a revised Amarok or a separate U.S.-only model.



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