After months of idling, the Dodge Viper will once again roll out of the assembly line to a roped-off display near you.
Automotive News reports the Conner Avenue plant will start production of the supercar in mid-November after shutting down July 3. The move follows a sales increase in September, thanks to a $15,000 discount to help move unsold 2013 and 2014 stock, as well as an additional $15,000 off via a coupon given to over 1,000 customers that will remain good until January 2, 2018.
In the aforementioned month, 108 Vipers were dusted off and sent to a good home after buyers paid $86,880 for them, besting August 2014's 38 and September 2013's 45. Dodge chief Tim Kuniskis said October sales are also turning out to be strong, helping to bring inventory down to appropriate levels.
Speaking of inventory, dealers have ordered 200 2015 Vipers, which will only be assembled once more older stock heads out onto the highway. Once assembly starts, only the GT and base SRT trims will come down the line at first, with the more upscale TA and GTS trims following after inventory becomes reasonable.
The post Dodge Viper Assembly To Resume Mid-November appeared first on The Truth About Cars.
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