Ewanick’s Position At GM Won’t Be Filled

Reports out of the Ren Cen state that departed Chief Marketing Officer Joel Ewanick's position won't be filled. Instead, CEO Dan Akerson will delegate those responsibilities to the global heads of Chevrolet and Cadillac. GM recently hired Bob Ferguson, a former telecom exec and GM lobbyist, to run Cadillac. According to GM, Ferguson is responsible "...for growth of the Cadillac brand…marketing, sales, service — the whole retail experience." Akerson has come under fire for appointing a lobbyist to a post that is traditionally meant for "car guys", and the search for a Chevrolet equivalent is apparently open to candidates outside the company as well as current GM employees. from The Truth About Cars http://www.thetruthaboutcars.com

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