Toyota Asks For More Prius Inventory

Toyota's sales forecast of 220,000 Prius models forecast looks like a lowball number now that Toyota has moved 86,000 examples of the hybrid from January to the end of April. Sales of the Prius V and Prius c have helped the nameplate see a 56 percent rise year over year, and now Toyota is clamoring for more units – but it may not get them. Rising gas prices and new government incentives in Japan may create a situation where Toyota's US arm may not be able to get enough Prius models. Bob Carter, Toyota's US sales head, told Just Auto "We're tracking well ahead of [220,000]. I've ordered additional production. I'm confident we'll get additional production but globally we're seeing high demand, particularly in Japan." Aside from the Prius V and Prius c, the new plug-in Prius has been enjoying fairly brisk sales despite its reduced EV-only range compared to some other plug-in vehicles. But American appetites for the Prius, whatever you may think of it, apparently aren't being satiated. Stateside Prius production can't come soon enough for Toyota. from The Truth About Cars http://www.thetruthaboutcars.com

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