Thursday, March 26, 2015

Mahindra & Mahindra In Negotiations To Buy Pininfarina

Pininfarina Sergio Concept

Pininfarina designs many things: Ferraris, scissors, Coke machines. Now, Mahindra & Mahindra wants the Italian house's talents.

Bloomberg reports the Indian manufacturer — known in the United States for its tractors and its attempt to bring its trucks over to these shores — is close to closing the deal with Pininfarina after weeks of negotiation, though those negotiations still have a chance to collapse.

If successful, Mahindra could use Pininfarina to add more style to its and subsidiary Ssangyong's offerings. The design house has worked with the manufacturer in the past, helping to develop its SUVs and designing its Halo electric sports car that was unveiled at last year's Delhi Auto Show.

Mahindra's bid for Pininfarina follows ChemChina's bid for Italian tire manufacturer Pirelli in a series of foreign takeovers of Italian companies as Italy slowly emerges from its cycle of recessions.

The post Mahindra & Mahindra In Negotiations To Buy Pininfarina appeared first on The Truth About Cars.



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