Hot on the heels of Volkswagen's apparent plans for a Chinese-market luxury sedan, Automotive News is reporting that Volkswagen's next-generation Phaeton, destined for the American market once again, will start at $70,000.
According to AN, the next Phaeton will include a plug-in hybrid, as well as a V8 TDI engine. A W12 is also expected to make a return, though this will likely not be sold in the United States.
Despite sorely needing a larger crossover and a refresh for key products like the Jetta, Volkswagen is persisting with their dream of selling a high-end sedan in the United States, at a price point that is encroaching on their premium marques like Audi and Porsche. The Phaeton, for all its engineering excellence, was a massive flop in the United States. If nothing else, this is simply a fool's errand masquerading as a vanity project by VW's executive team.
The post Volkswagen's American Phaeton Will Start At $70k appeared first on The Truth About Cars.
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