Friday, September 19, 2014

Ford Cutting European Fiesta Output On Weak Demand

1024px-Ford_Fiesta_-_Mondial_de_l'Automobile_de_Paris_2012_-_003_(image_modifié)

As one of Europe's most popular vehicles, the Ford Fiesta's sales is an interesting datapoint when it comes to looking at the strength of the overall European car market. So it's interesting that despite a supposed rebound of Europe's new car market, Ford is cutting Fiesta output at its plant in Cologne, Germany.

Just-Auto is reporting that Ford will cut output for 11 days, despite an overall EU market up 6 percent this year, though key markets like France, Italy and Germany were down slightly. Last year, the Fiesta was Europe's best-selling small car, and according to Polk registration data, the top-selling subcompact in the world. The aforementioned countries are also key markets for the Fiesta (though the UK, its top market, is still going strong), so Ford won't be taking this development lightly.

The post Ford Cutting European Fiesta Output On Weak Demand appeared first on The Truth About Cars.



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