Geely To Adopt Volvo XC90 For New Brand

With a new Volvo XC90 finally getting a re-design in 2014 (after 12 years on the market!), the old platform, like so many old European cars, will move on to become a Chinese market car – though Geely has grand aspirations for the venerable Swedish SUV. Volvo signed the XC90 platform over to Geely, their Chinese owners, back in March. Geely already has a "premium" brand called Emgrand, but the XC90 will be used to launch yet another premium line. Despite its advanced age, the XC90 outsold competitors like the Land Rover LR4, Volkswagen Touraeg and Audi Q7 last year. Perhaps the old dog has a fair amount of life left in it. from The Truth About Cars http://www.thetruthaboutcars.com

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