A vast number of new cars sold in the United Kingdom end up going to fleet buyers, with strict guidelines dictating what can and cannot be purchased for a company fleet. One of the main stipulations is "no coupes". But BMW seems to have found a way around that.
The 3-Series is already a popular "executive car", especially as a company car for upper management. BMW UK claims that 60 percent of 3-Series buyers are from corporate fleets. But the new 4-Series coupe will obviously fail to pass muster. But with the 4-door 4-Series Gran Coupe (aka fastback), BMW is betting big that it will emulate the 3-Series' success.
Just-Auto reports that the Gran Coupe will get an exclusive 418d trim level targeted at fleets. The 418d will make 143 horsepower and 236 lb-ft of torque, but also emit 121 grams of CO2 per km (just shy of the magic 100 gram mark), enabling better fuel consumption and more favorable road taxes.
from The Truth About Cars http://ift.tt/Jh8LjA
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