Midsize pickups have increased their share of the overall pickup truck category by around four percentage points since GM launched the second-generation Chevrolet Colorado and GMC Canyon.
Compared with a period when the twins weren't on sale, the volume sent the direction of midsize pickups jumped 50% over the first four months of 2015. That gain of 39,000 units wasn't simply down to the GM twins, either, as the class-leading Toyota Tacoma is growing faster than the overall pickup truck category.
Yet, at the same time as the small/midsize pickup truck market boomed back from obscurity into an oft-discussed vehicle category, U.S. sales of full-size trucks were on the upswing as well. The 6% increase generated by the Ford F-Series, Chevrolet Silverado, Ram P/U, GMC Sierra, Toyota Tundra, and Nissan Titan translates to more than 36,000 extra sales, year-over-year.
As a result, pickup trucks produced 14.3% of the new vehicle sales in the U.S. over the first one-third of 2015, up from 13.6% during the same period one year ago.
Timothy Cain is the founder of GoodCarBadCar.net, which obsesses over the free and frequent publication of U.S. and Canadian auto sales figures. Follow on Twitter @goodcarbadcar and on Facebook.
The post Chart Of The Day: 19 Months Of Midsize Pickup Truck Market Share In America appeared first on The Truth About Cars.
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