Friday, July 11, 2014

Kia Eyeing Diesels For U.S. Market

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Kia is apparently looking at expanding into the niche diesel market in the United States – but not just yet.

Speaking to Just Auto, Kia's Orth Hendrick, who is VP of Product Planning, said

"The problem right now is that there are different emissions standards in Europe and the US, which means we would be faced with different after-treatments, and that makes it very expensive…But with EU6 in 2017-18 there would be the same standards in both Europe and the US, and that gives us a better chance."

Now, the question is, what will be Kia's first diesel? If I had to place a bet, I'd say the next-generation Soul.



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