Monday, June 3, 2013

Future Looking Bleak For The Acura TSX

2013-Acura-TSX-_10_-450x300

The Acura TSX's future has been in doubt ever since the debut of the smaller ILX, but more than ever, the rebadged European Accord appears to be living on borrowed time.

Automotive News reports that a few factors are conspiring to bring about the demise of the TSX. One is that the European Accord that the TSX is based on is a very poor seller in Europe, and the car sales crisis happening on the continent isn't helping matters. Mid-size cars have really taken a beating, and the slow-selling Accord has been hit especially hard. Because of the slow sales, Honda is killing off the car rather than developing a whole new generation. That means no future platform for the TSX to ride on.

Furthermore, the next generation TL is going to be downsized to fit better below the upcoming Acura RLX. The TL and the new American market Accord actually use a global platform that can be scaled up or down, which is far more efficient rather than using regional platforms. The new, scaled-down TL is reportedly slightly larger than the TSX, meaning cannibalization would be inevitable.

Acura says that the TSX will remain in the lineup "for the foreseeable future." After all, why kill a good thing. The ILX isn't exactly setting the sales charts a blaze – it can barely pull away from the TSX.



from The Truth About Cars http://www.thetruthaboutcars.com




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