Setting Music To Marques

Click here to view the embedded video. Some folks like music. Or at least a series of sounds that vaguely resembles music. They will rip CD's. Collect several yards of vinyl. Develop a nice little Youtube playlist. Perhaps even have an Ipod-like device with hundreds of digitized recordings. Some play. Others listen. But the enjoyment is always there. Right around the early to mid-30′s something happens to these people. Either they become more into music. Or they have music merely serve as background noise for other hobbies. Or, if they are among the Best & Brightest who regularly visit TTAC,  they surely have certain types of music that reminds them of certain cars. Those are the ones that truly enjoy a musical Nirvana. Or perhaps a Welk-ish purgatory.   Paul Simon's The Obvious Child has always reminded me of Saabs. Off-beat. Wonky. A feeling that the car you drive, and the life you live,  is set to a unique almost non-rhythmic beat. Click here to view the embedded video. Then there is the opening salvo to Asia's "Only Time Will Tell.". I always imagined a Chrysler commercial from the mid-90′s that starts with some shots of Chrysler's Auburn Hills R&D center in the first five seconds. Then you start hearing that cowbell and see snapshots of different 'new' Chryslers that transformed the company. Neon, Intrepid, Ram, Viper… you get the idea. Then the final five seconds with the drum cymbals has the vehicle driving towards the camera and morphing from one model to the other in that typical 1990′s Chrysler way. Okay, maybe I'm a bit too into incorporating car commercials into my musical tastes. But that's the fun of it! At least for me. I have about 40 to 50 of these ideas that have been spinning around in my head since my college days. I won't ask you for a script or a series of vision boards to explain your own ideas. Just a simple question. What songs remind you of a given car or marque? Extra credit if you can figure out what type of car best fits "Boris The Spider". And no… it can not be an Alfa Romeo.     from The Truth About Cars http://www.thetruthaboutcars.com

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