Nissan’s Star Wars Campaign Was Obnoxious and Extremely Effective

I despised all of the cross promotion taking place between Nissan and Star Wars this fall, especially now that it has devolved into dealerships offering free worthless collectables to lure in prospective buyers. However, you have to admit that they did a phenomenal job implementing the campaign. It was a perfect storm of coincidences that allowed […] The post Nissan's Star Wars Campaign Was Obnoxious and Extremely Effective appeared first on The Truth About Cars. from The Truth About Cars http://ift.tt/Jh8LjA