Ford Revamps Motorcraft Parts, Hoping for Happier Dealerships and Big Profits

Ford Motor Company's parts division, Motorcraft, has undergone a massive overhaul intended to improve dealer sales and reduce overhead costs. Executives from the Blue Oval spent much of 2016 focusing on how to boost the profitability of their dealers' service centers and body shops while addressing concerns with the division. Their solution involved expanding coverage on […] The post Ford Revamps Motorcraft Parts, Hoping for Happier Dealerships and Big Profits appeared first on The Truth About Cars. from The Truth About Cars http://ift.tt/Jh8LjA