Nissan Owners Plant Leaf Forests While They Drive

In Japan, drivers of Nissan's all-electric Leaf plant trees while they drive. Nissan started a Zero Emission Fund. Carbon credits are paid into this fund by converting the CO2 emissions prevented by individual Leaf owners in Japan. The Leaf already awarded virtual "Eco Trees" to its drivers, simply symbols for environmentally responsible driving.  The new program is not just a feel-good gimmick, trees are now growing for real and officially. The carbon credits are certified by Japan's  Ministry of Economy, Trade and Industry (METI) and are sold to the Green Investment Promotion Organization, which promotes investment in low carbon emissions. The Leaf's distance traveled is accurately recorded on-line by Nissan's Carwings data center. Profits earned by the sale of the credits are used to pay for quick charge stations and to plant trees. The more you drive, the greener the trees. The forests created while driving are appropriately called "Leaf forest," but I am not sure that the pun works in Japanese.   from The Truth About Cars http://www.thetruthaboutcars.com

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