Thursday, June 14, 2012

BMW Opens First i Brand Store in London, Redoes i3 Concept’s Interior, and Intros an e-Bike

BMW i8 and i3 concepts

BMW's first two offerings from its electric-focused i offshoot, the i3 city car and the i8 sports car, are still undergoing development and won't hit the streets until next year. In the meantime, though, the company is busy building brand awareness, and has opened the first i-specific store in London. Along with the storefront, BMW also announced it has given the i3 concept car a new super-sustainable interior and revealed an electric bike concept it's calling the Pedelec.

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from Car and Driver Blog http://blog.caranddriver.com




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