Wednesday, February 15, 2012

Today’s Hyundai… Tomorrow’s ???

 

Back in the late 90′s VW was, "Getting the Bugs Out". In more ways than one VW had found that special elixir of popularity and hipness that made it a media darling.

Before the flower vase era of VW there was the "Second Coming of Chrysler". Cab forward designs and horsepower aplenty gave Chrysler a foundation for high profits and massive market gain. If Y2k had indeed ended the world as we knew it, these two automakers would have been memorialized success stories.

Since these Clinton era prodigies, only a few car manufacturers have really broken the ranking order for car companies in the North American market.  Hyundai, Toyota, Subaru and NissanRenault. Hyundai has been the most clearcut beneficiary of modern tastes. However no success story in this business lasts. Just look at VW and Chrysler.

So who do you think will be the next success story of the first half of this decade? Will it be one of the manufacturers already mentioned? Or perhaps some other automaker that has yet to truly flex it's muscles?



from The Truth About Cars http://www.thetruthaboutcars.com




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