‘They Will Grow Older’: Jaguar’s Product Boss Is Damn Sure Millennials Will Eventually Choose Self-Indulgence

Teen car culture is dying a swift death, The Atlantic claims, but Jaguar Land Rover's head of product strategy feels the youngsters of today will eventually outgrow their desire for hassle-free autonomous commute pods. As a great Jaguar print ad in the 1990s once stated, "Live Vicariously Through Yourself." In Hanno Kirner's mind, this mantra […] The post 'They Will Grow Older': Jaguar's Product Boss Is Damn Sure Millennials Will Eventually Choose Self-Indulgence appeared first on The Truth About Cars. from The Truth About Cars https://ift.tt/Jh8LjA