Chinese New Year Affects Audi, Will Hit Volkswagen Even Harder

Audi's global deliveries were "clearly lower" than in January, Audi's CEO Rupert Stadler told Reuters reporter Andreas Cremer in Geneva. Audi's global sales were up 16.3 percent in January.  There won't be a minus said Stadler, even while fighting the lunar calendar, Audi will report a single digit plus. Audi's numbers won't be the only ones that won't look as good as the month before. Reporting the January numbers, Volkswagen cautioned that "the sizable increase in China" was "due to the later date set for the Chinese New Year." The company warned that "for February, we expect a decline in deliveries in China as a result of this special effect." Make that a serious decline.  Most of China was closed in February. When Volkswagen reports group numbers later in the month, they definitely will be affected by China's New Year, those of the Volkswagen Passenger Vehicle brand more so than those of Audi. 28 percent of Audi's global sales were in China last year. Volkswagen Passenger Cars has a 38 percent exposure to the Chinese market. from The Truth About Cars http://www.thetruthaboutcars.com

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