Automotive Trade Shows Continue Losing Steam as Industry Spends Money Elsewhere

While automotive trade shows are likely to persist as a way of showing off major manufacturers' freshest fleets, they're losing relevance. Automakers continue to option smaller, less trade-focused events, while the big shows are giving ground to the likes of CES. The most recent example involves nine brands that have decided to forego next month's International Motor Show in […] The post Automotive Trade Shows Continue Losing Steam as Industry Spends Money Elsewhere appeared first on The Truth About Cars. from The Truth About Cars http://ift.tt/Jh8LjA