Those ‘Real People’ Ads Aren’t Going Away Anytime Soon: GM Marketing Exec

Not since "the Caddy that zigs" has a General Motors marketing campaign spurred so many jokes among the automotive punditry and general public alike. GM's much-lampooned "Real People, Not Actors" commercials have become the target of spoof videos mimicking the often eye-rolling exploits of ordinary human beings mistaking Chevrolet Cruze and Malibu models for taught, […] The post Those 'Real People' Ads Aren't Going Away Anytime Soon: GM Marketing Exec appeared first on The Truth About Cars. from The Truth About Cars http://ift.tt/Jh8LjA