Mazda Wants 2 Percent U.S. Market Share, but Not Just Any Ol’ 2 Percent Market Share

"I am not comfortable with 2 percent. I'm comfortable with a good 2 percent." – Masahiro Moro, President and CEO, Mazda North American Operations Mazda's U.S. market share fell to a 10-year low in 2016 and hasn't noticeably recovered in the first four months of 2017. A small lineup with no presence in key segments […] The post Mazda Wants 2 Percent U.S. Market Share, but Not Just Any Ol' 2 Percent Market Share appeared first on The Truth About Cars. from The Truth About Cars http://ift.tt/Jh8LjA