Wednesday, March 22, 2017

QOTD: Which Models Fly in the Face of Brand Stereotypes?

Stereotyping is something we all do, for better or worse. It's in the normative for people to establish an immediate set of parameters around a person, place, or thing (so, nouns) without a second thought. The human brain is comfortable within these predetermined expectations. Similarly, consumers have expectations and stereotypes of brands. X/Y/Z brand are expected […]

The post QOTD: Which Models Fly in the Face of Brand Stereotypes? appeared first on The Truth About Cars.



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