If rumors prove true, Lincoln could end its love affair with MK alphabet soup names with a new Aviator based upon the new Ford Explorer.
According to a second-hand source, TTAC has been told Ford engineers are working on a project internally called 'Aviator' based on the new Explorer. The source also stated there will not be a next-generation Ford Flex and will kill off the Lincoln MKT in the process.
A switch to the Aviator name, supported by recent trademark filings for the name, could be the first in many name changes at Lincoln. In April, Ford President of the Americas Joe Hinrichs said he was "very excited about the Continental name and the attention it's gotten." However, it could be the Aviator – not the Continental – to get the name change ball rolling.
In addition to the Aviator information, our source also stated the next Expedition and Navigator would get the 10-speed automatic transmission and an all aluminum body, making the full-size SUVs more efficient and lighter than their key competitors at General Motors.
An email to Lincoln public relations was not returned.
The post Could Aviator, Not Continental, Begin the End of Lincoln's Alphabet Soup Naming Scheme? appeared first on The Truth About Cars.
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