With U.S. demand for its crossovers and SUVs expected to increase in 2015, Toyota is responding in kind by increasing production at home and in Canada.
Bloomberg reports the production increase will prove challenging to president Akio Toyoda's strategy of squeezing more vehicles — such as the RAV4, RX and NX — from the plants already in place before considering new construction after March 2016.
Further, Toyota North America CEO Jim Lentz says the automaker plans to add smaller crossovers and SUVs to help it gain more overall market share in the U.S. against competitors like Volkswagen, maintaining its position on the top of the global sales podium in so doing.
The post Toyota Increasing Crossover, SUV Production To Meet US Demand appeared first on The Truth About Cars.
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