Though Daimler made $780 million off of its recent Tesla stake sale, CEO Dieter Zetsche says there's no money in the EV stand.
AutoblogGreen reports Daimler is leasing its Mercedes B-Class Electric Drive for €399 ($498 USD) a month for 36 months with a down payment of €8,473 ($10,582) due at signing in European showrooms. Were Zetsche to have his way, however, those payments would be higher:
You can reasonably say that nobody today is making a battery-powered vehicle that's economically viable in its own right. Manufacturers will not see a return within a reasonable time on the billions they're investing now.
Zetsche's remarks echo those of Fiat Chrysler Automobiles CEO Sergio Marchionne, who would rather spend $10,000 on a more profitable product than lose said amount every time a Fiat 500e is sold. On the other hand, Nissan and Tesla — the latter having worked with Daimler on the B-Class Electric Drive — have found their respective gambles paying off thus far, though neither are planning to show their hands just yet.
The post Zetsche: There's No Money In The EV Stand appeared first on The Truth About Cars.
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