Fiat Chrysler Automobiles CEO Sergio Marchionne is open to forming new alliance with other automakers as far as cost-savings are concerned, but he maintains that Alfa Romeo is not for sale.
Automotive News Europe reports Marchionne said as much during a conference call regarding Fiat's Q2 2014 earnings, reaffirming the parent company's commitment to Alfa Romeo and proclaiming his company is not "in the business of brand-trading."
Said commitment includes a €5 billion ($6.7 billion USD) investment to help the premium brand become a sought-after global brand of eight new models — underpinned by the upcoming Giorgio RWD/AWD platform — with annual sales of 400,000 by 2018, up from 74,000 in 2013.
As for alliances, Marchionne is open to the idea, though nothing is on the table as of this writing.
The post Marchionne: Alfa Romeo Still Not For Sale appeared first on The Truth About Cars.
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