Bentley has released a teaser of its new SUV, which looks to be fairly toned down compared to the EXP 9 concept. The EXP 9, as you may remember, was the last word in tastelessness, a great signal that you just liquidated your offshore account ahead of looming international sanctions.
All snark aside, the upcoming SUV will break new ground in the market, by providing buyers with an SUV positioned above the Range Rover, which is arguably the apex luxury off-roader. Bentley will leverage the same architecture as the Audi Q7, and is looking to sell about 3,500 units (similar volume to the Continental GT and Flying Spur) at a price of roughly $230,000 – there should be plenty of margin baked into the car itself, and maybe, just maybe, they won't have to sell co-branded Breitlings anymore.
from The Truth About Cars http://ift.tt/Jh8LjA
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