|  And here, by popular demand, the sales of cars imported to Japan in June, and for the first half year of 2013, as published by the Japan Automobile Importers Association. For those with open eyes and mind, a few items quickly become clear: | Imports to Japan, June 2013 | | June 2013 | vml]>vml]> | | 2013 | Share | 2012 | Growth | 2013 | Share | 2012 | Growth | | Volkswagen Grp | 10,075 | 29.1% | 8,573 | 17.5% | 49,660 | 29.1% | 43,103 | 15.2% | | Volkswagen | 6,662 | 19.2% | 5,751 | 15.8% | 32,842 | 19.2% | 28,897 | 13.7% | | Audi | 2,930 | 8.5% | 2,403 | 21.9% | 14,356 | 8.4% | 11,974 | 19.9% | | Bentley | 16 | 0.0% | 19 | -15.8% | 93 | 0.1% | 79 | 17.7% | | Lamborghini | 15 | 0.0% | 19 | -21.1% | 96 | 0.1% | 78 | 23.1% | | Bugatti | 1 | 0.0% | 0 | | 1 | 0.0% | 2 | -50.0% | | Porsche | 451 | 1.3% | 381 | 18.4% | 2,272 | 1.3% | 2,073 | 9.6% | | BMW Grp | 6,605 | 19.1% | 6,231 | 6.0% | 29,329 | 17.2% | 27,606 | 6.2% | | BMW | 4,867 | 14.1% | 4,681 | 4.0% | 20,887 | 12.23% | 19,284 | 8.3% | | BMW MINI | 1,724 | 5.0% | 1,532 | 12.5% | 8,298 | 4.86% | 8,242 | 0.7% | | BMW Alpina | 4 | 0.0% | 12 | -66.7% | 96 | 0.06% | 40 | 140.0% | | Rolls Royce | 10 | 0.0% | 6 | 66.7% | 48 | 0.03% | 40 | 20.0% | | Daimler | 5,943 | 17.2% | 4,672 | 27.2% | 25,007 | 14.6% | 20,289 | 23.3% | | Mercedes-Benz | 5,735 | 16.6% | 4,384 | 30.8% | 24,339 | 0.14 | 19,669 | 23.7% | | smart | 208 | 0.6% | 287 | -27.5% | 662 | 0.00 | 609 | 8.7% | | Maybach | 0 | 0.0% | 1 | -100.0% | 4 | 0.00 | 6 | -33.3% | | Unimog | 0 | 0.0% | 0 | | 2 | 0.00 | 5 | -60.0% | | Nissan | 3,235 | 9.3% | 3,550 | -8.9% | 20,194 | 11.8% | 23,264 | -13.2% | | Fiat-Chrysler | 2,343 | 6.8% | 2,110 | 11.0% | 9,363 | 5.5% | 9,125 | 2.6% | | Fiat | 897 | 2.6% | 644 | 39.3% | 3,340 | 0.02 | 2,823 | 18.3% | | Jeep | 518 | 1.5% | 595 | -12.9% | 2,246 | 0.01 | 2,461 | -8.7% | | Chrysler | 399 | 1.2% | 57 | 600.0% | 1,194 | 0.01 | 334 | 257.5% | | Alfa Romeo | 385 | 1.1% | 663 | -41.9% | 1,653 | 0.01 | 2,447 | -32.4% | | Dodge | 59 | 0.2% | 84 | -29.8% | 430 | 0.00 | 607 | -29.2% | | Ferrari | 59 | 0.2% | 42 | 40.5% | 291 | 0.00 | 234 | 24.4% | | Maserati | 24 | 0.1% | 19 | 26.3% | 163 | 0.00 | 148 | 10.1% | | Lancia | 2 | 0.0% | 6 | -66.7% | 46 | 0.00 | 71 | -35.2% | | Toyota | 1,454 | 4.2% | 1,466 | -0.8% | 8,477 | 5.0% | 8,475 | 0.0% | | Volvo | 1,888 | 5.5% | 1,624 | 16.3% | 7,398 | 4.3% | 6,681 | 10.7% | | Mitsubishi | 846 | 2.4% | 0 | | 7,841 | 4.6% | 2 | 391950.0% | | PSA Group | 808 | 2.3% | 940 | -14.0% | 4,416 | 2.6% | 4,988 | -11.5% | | Peugeot | 590 | 1.7% | 627 | -5.9% | 2,983 | 0.02 | 3,080 | -3.1% | | Citroen | 218 | 0.6% | 313 | -30.4% | 1,433 | 0.01 | 1,908 | -24.9% | | JLR Group | 445 | 1.3% | 225 | 97.8% | 2,291 | 1.3% | 1,267 | 80.8% | | Jaguar | 101 | 0.3% | 108 | -6.5% | 499 | 0.00 | 537 | -7.1% | | Land Rover | 344 | 1.0% | 117 | 194.0% | 1,792 | 0.01 | 730 | 145.5% | | Ford | 335 | 1.0% | 309 | 8.4% | 2,146 | 1.3% | 1,858 | 15.5% | | General Motors | 269 | 0.8% | 301 | -10.6% | 1,580 | 0.9% | 1,577 | 0.2% | | Cadillac | 119 | 0.3% | 125 | -4.8% | 772 | 0.00 | 665 | 16.1% | | Chevrolet | 127 | 0.4% | 151 | -15.9% | 692 | 0.00 | 734 | -5.7% | | Hummer | 12 | 0.0% | 15 | -20.0% | 58 | 0.00 | 116 | -50.0% | | GMC | 10 | 0.0% | 8 | 25.0% | 46 | 0.00 | 54 | -14.8% | | Pontiac | 1 | 0.0% | 1 | 0.0% | 7 | 0.00 | 7 | 0.0% | | Buick | 0 | 0.0% | | | 5 | 0.00 | | | | Saturn | | 0.0% | 1 | -100.0% | | 0.00 | 1 | -100.0% | | Renault | 201 | 0.6% | 353 | -43.1% | 1,606 | 0.9% | 1,525 | 5.3% | | Suzuki | 101 | 0.3% | 3 | 3266.7% | 930 | 0.5% | 413 | 125.2% | | Lotus | 27 | 0.1% | 16 | 68.8% | 168 | 0.1% | 134 | 25.4% | | Aston Martin | 25 | 0.1% | 12 | 108.3% | 118 | 0.1% | 65 | 81.5% | | Mclaren | 6 | 0.0% | 0 | | 43 | 0.0% | 1 | 4200.0% | | Honda | 6 | 0.0% | 10 | -40.0% | 39 | 0.0% | 153 | -74.5% | | Hyundai | 5 | 0.0% | 6 | -16.7% | 27 | 0.0% | 43 | -37.2% | | Rover | 3 | 0.0% | 4 | -25.0% | 22 | 0.0% | 34 | -35.3% | | Morgan | 2 | 0.0% | 0 | | 18 | 0.0% | 5 | 260.0% | | MG | 0 | 0.0% | 0 | | 5 | 0.0% | 5 | 0.0% | | Scania | 0 | 0.0% | | | 5 | 0.0% | | | | Saab | 1 | 0.0% | 6 | -83.3% | 3 | 0.0% | 14 | -78.6% | | Autobianchi | 1 | 0.0% | 0 | | 2 | 0.0% | 1 | 100.0% | | Kia | 0 | 0.0% | 1 | -100.0% | 2 | 0.0% | 1 | 100.0% | | PROTON | 0 | 0.0% | | | 1 | 0.0% | | | | Detomaso | | 0.0% | 0 | | | 0.0% | 1 | -100.0% | | RUF | | 0.0% | 0 | | | 0.0% | 1 | -100.0% | | Ssangyong | | 0.0% | 0 | | | 0.0% | 2 | -100.0% | | Zagato | | 0.0% | 0 | | | 0.0% | 1 | -100.0% | | Others | 7 | 0.0% | 5 | 40.0% | 37 | 0.0% | 34 | 8.8% | | Total | 34,631 | 100.00 | 30,417 | 13.9% | 170,728 | 100.00 | 150,668 | 13.3% | | Source: Japan Automobile Importers Association | - Complaints of a closed market are nonsense. Quite evidently, car imports to Japan are alive and well.
- Imported cars are the best performing segment in Japan. Imports were up 13.9 percent in June, while the total market was down 10.8 percent, and while even sales of the vaunted kei cars were down 2.3 percent.
- The Volkswagen Group continues to be Japan's largest importer. Three out of ten cars imported to Japan come from the Wolfsburg-based company.
- Compared to the cars imported by European makers, imports by Ford and GM are anemic. Ford and GM are the loudest complainers about closed markets and onerous technical standards. At the same time, they omit that most of their cars come in under Japan's Preferential Handling Procedure. It allows small series of up to 2,000 units into the country with the barest of paperwork.
- The Preferential Handling Procedure opens the door to imports which would never make it beyond U.S. borders. America does not have this procedure. Europe does. Japan's borders are even open for a handful of Hummers, Pontiacs, and the odd Saturn. Try bringing a non-federalized car to the U.S., and you will experience a boarded-up market.
The numbers also help to debunk a few rumors. Commenter BD2 said that "roughly half the imports are actually Japanese models" built elsewhere and imported into Japan. And that for the other half, "the vast majority are German luxury autos." Bunk. - Japanese makers had 21 percent of all imports in the first six months of the year. For them, it was cheaper to produce elsewhere and to import, while being exposed to the same importation rules and zero percent tariffs as foreign makers.
- Japan's best-selling imports are small compact cars made by Volkswagen, the Golf, the Polo, and lately the Volkswagen Up!
While growing, the market for imported cars remains limited in Japan. Four out of ten cars sold in Japan are 0.6 liter minivehicles. Importers have no offer in the kei car segment. To drive an imported car is a display of individualism in Japan. Individualism is not big in Japan, a country where people want to blend in, not stand out. A low share of imported cars is no proof of a closed market. It simply is a reflection of customer preferences.
from The Truth About Cars http://www.thetruthaboutcars.com |
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