Monday, February 4, 2013

Reuters Kills The Electric Car. Again

Consumers lose interest. Even reporters do.!

A few days ago, we wrote that "EVs run out of juice." When we did that, we referred to collapsing sales in January only.  Now Reuters says: "Are electric cars running out of juice again?" Reuters means it in a bigger way. Like forever.

In a long article, written by  its best brains, Reuters writes  that electric cars are "still is not ready for prime time – and may never be. In the meantime, the attention of automotive executives in Asia, Europe and North America is beginning to swing toward an unusual but promising new alternate power source: hydrogen."

Both lovers and haters of electric cars should read the article, written by Reuters' star reporter Norihiko Shirouzu , Deepa Seetharaman, Bernie Woodall  and their Pulitzer-Prize winning boss Paul Ingrassia.

Executive summary:

  • Consumers continue to show little interest in electric vehicles,.
  • EVs continue to be plagued by many of the problems that eventually scuttled electrics in the 1910s and more recently in the 1990s.
  • Problems include high cost, short driving range and lack of charging stations.
  • The  Obama administration backed away from its aggressive goal to put 1 million electric cars on U.S. roads by 2015.
  • Nissan's Carlos Ghosn  is backing away from EVs and shifts  toward more mainstream gasoline-electric hybrids,
  • Tightening of global fuel-efficiency standards from 2020 on is forcing automakers to assess their options
  • Large OEM back hydrogen
Last year,  Toyota's former R&D Chief and soon-to-be chairman  Takeshi Uchiyamada shocked reporters with the assertion  that
"The current capabilities of electric vehicles do not meet society's needs, whether it may be the distance the cars can run, or the costs, or how it takes a long time to charge."
Slowly, colleagues at other OEMs  agree.
"We don't regret it yet," says Nissan's R&D Chief Mitsuhiko Yamashita of the company's multibillion-dollar gamble on EVs. "We might in a few years. No, we probably won't." If you have invested in EV technology, you can recoup it with fuel cell cars. 

Long-term TTAC readers will find many of these assessments in past TTAC articles.



from The Truth About Cars http://www.thetruthaboutcars.com




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